Free Lyft Rides Available through Passport Toyota
FREE!
Free Lyft Rides Available
See advisor for details. $20.00 maximum round-trip ride discount per visit. Toyota vehicles only. Vehicle must be in our service department for service. Not valid for express/lube services. Restrictions apply. Offer Expires 2/29/2020
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Toyota Named Number 1 Motor Vehicle Company on Fortune Magazine’s 2020 “World’s Most Admired” List
Toyota was ranked the No. 1 motor vehicle company for the sixth consecutive year on Fortune Magazine’s 2020 “World’s Most Admired Companies” annual ranking. Fortune also recognized Toyota as No. 30 among the Top 50 “All-Star” companies surveyed, which included companies from various industries.
Fortune’s “World’s Most Admired Companies” list is widely acknowledged as the definitive report card on corporate reputation and is based on company surveys and industry peer ratings from senior executives, directors and industry analysts from around the world. For each company, the survey measures nine attributes considered critical to a company’s global success, including quality of products and services, social and environmental responsibility, global competitiveness, and value as an investment, among others.
“To top Fortune’s list of the most admired auto companies for the sixth year in a row is an exciting accomplishment for all of us here at Toyota, and I continue to be impressed by the talent of our global team,” said Jim Lentz, Toyota Motor North America chief executive officer. “This honor underscores our collective commitment to continuous improvement for our customers, and I can’t wait to see what lies ahead for Toyota.”
The full list appears in the magazine’s February issue and can be viewed online now on Fortune’s website at https://fortune.com/worlds-most-admired-companies/.
Toyota’s 2020 Highlander and comprehensive All-Wheel Drive (AWD) lineup are taking center stage at the New England International Auto Show, held January 16-20 at the Boston Convention & Exhibition Center. Highlander, the best-selling mid-size SUV in America, will be present with its fourth-generation model, featuring a bold, distinctive new design with the familiar safety, comfort, and reliability of its predecessors. In addition, a range of new AWD vehicles will be on the show floor, underscoring the company’s commitment to the sedan category as a whole.
2020 Highlander
With a new bold, yet functional shape stemming from the Toyota New Global Architecture (TNGA-K), the 2020 Highlander enables greater capability, comfort and safety than ever before. The all-new 2020 Highlander offers the choice between a powerful V6 or new-generation hybrid powertrain, with the gas version offering an EPA-estimated 29 MPG combined fuel economy and the Hybrid offering a manufacturer-estimated 36 MPG combined fuel economy. Like recent models, the 2020 Highlander features a third row for even more family adventures.
Available in five grades, the Highlander starts with a new L grade, then layers amenities and technology in the LE, XLE, Limited and the top-of-line Platinum. Cutting-edge entertainment and connectivity is provided for all ages through the vehicle’s intuitive and versatile multimedia system, including a new largest in segment 12.3-inch multimedia display on the Platinum grade and 8-inch on all other models. The available new JBL Premium Sound System delivers a whopping 1,200 watts of power to turn any music source into a mobile concert.
The 2020 Highlander gets a grip on any road with a choice of front-wheel drive or three different available all-wheel drive systems — two for the V6 models and a unique AWD system for the Highlander Hybrid. For the Highlander Gas L, LE and XLE models, the optional AWD system can send up to 50 percent of available torque to the rear wheels to counter wheel slip when necessary. Using the Multi-Terrain Select control dial on the console, drivers can maximize traction when driving through inclement weather or road conditions.
Toyota Motor Manufacturing Kentucky (TMMK), known for producing the most popular sedan in the U.S., the Camry, for 18 years in a row, added America’s most popular SUV to its production lineup this week with its first 2020 RAV4 Hybrid rolling off the assembly line.
In 2019, the RAV4 Hybrid had its best sales year to date, up 92.3 percent, and helped the RAV4 become the best-selling SUV in a calendar year. With the addition of the RAV4 Hybrid to its manufacturing mix, TMMK now produces four electrified vehicles, including the Avalon Hybrid, Camry Hybrid and Lexus ES 300h.
“We are excited to see the past nine months of preparation come to life with the completion of our first Kentucky-built 2020 RAV4 Hybrid,” said TMMK President Susan Elkington. “This milestone would not have been possible without the hard work of our dedicated team members and our recent investments. We are proud to offer an alternative powertrain for each of the products we currently build and couldn’t be happier to add the popular RAV4 Hybrid to that list.”
Recognizing Those Who Serve
Inspired by your courage and commitment, we are offering a $500 rebate to eligible U.S. military personnel.* Because the sacrifices don’t stop at the front lines we are also extending our Military Rebate offer to household members of eligible U.S. military personnel, including Gold Star families.
Eligible Customers for Military Rebate
The Military Rebate offer is available to:
• U.S. military personnel
• Household members of eligible U.S. military personnel (including Gold Star families)
• U.S. military retirees
• U.S. military veterans (within 2 years of discharge)
This rebate can be used toward any new Toyota vehicle purchased or leased through your dealer and Toyota Financial Services.*
Military Rebate Offer Terms
To take advantage of the rebate, you must:
• Provide verifiable proof of military status or active service at the time of purchase:
• Leave and Earning Statement OR
• Military ID card OR
• DD Form 214, Certificate of Release or Discharge from Active Duty
• Receive a qualifying salary
• Receive credit approval by Toyota Financial Services through a Toyota dealer
Toyota Military Rebate Disclaimer
Offer valid October 1, 2019 through January 6, 2020
*$500 rebate offered by Toyota Motor North America, Inc. and may be applied toward finance or lease contracts on new Toyota vehicles, dated from October 1, 2019 through January 6, 2020.
Toyota confirmed that it will be part of the advertising lineup for Super Bowl LIV on FOX TV Sunday. The :60-second Toyota spot, created by Saatchi & Saatchi, will feature the all-new 2020 Highlander. The spot marks the launch of the larger Highlander vehicle campaign, which runs through mid-July 2020.
“We’re excited to feature the all-new 2020 Highlander in our spot in the Big Game,” said Ed Laukes, group vice president, Toyota Marketing, Toyota Motor North America. “The Highlander is currently the best-selling model in the midsize SUV segment, and there’s no better way to kick off the marketing campaign for the fourth generation of this benchmark SUV than during the most-watched television event of the year.”
Toyota has a long and successful history of leveraging the Super Bowl stage to launch landmark products. 2012 and 2015 spots featured Camry, America’s best-selling passenger vehicle for the past 17 years, while the 2019 Game packed a one-two punch of the 2019 RAV4, the best-selling mid-sized SUV in the country, and the fierce return of the all-new 2020 Supra. In 2018, Toyota utilized the Big Game and the Opening Ceremony of the Olympic Winter Games PyeongChang 2018 shortly after to launch the first-ever global marketing campaign, “Start Your Impossible”, highlighting Toyota’s shift to a mobility company.
The larger Highlander vehicle campaign follows the Total Toyota (T²) cross-agency model with collaboration from Saatchi & Saatchi, Burrell Communications, Conill Advertising, and Intertrend, with Zenith Media responsible for TV and Outdoor media buying.
For more information on the all-new 2020 Highlander, click here.
We are delighted to have you as a customer, and we look forward to serving you in the new year. Have a terrific 2020!
We are open!
New Year’s Eve Hours: 9AM-8PM
New Year’s Day Hours: 9AM-8PM
Merry Christmas from all of us at Passport Toyota
Our entire dealership joins in sending Holiday Greetings with every good wish for the New Year!
In Part 1 of this project, we take our Tacoma SR5 and turn it into a “TRD PRO” by adding TRD PRO FOX Shocks. Senior Engineers, who specialize in suspension, discuss the design, testing, and engineering the team puts into it. More TRD videos: https://www.youtube.com/watch?v=JESBh…
Learn more about Toyota accessories: https://www.toyota.com/accessories/fe…
The fourth-generation Toyota Highlander brings a new level of bold, distinctive design to a foundation built on safety, comfort, quality, durability, and reliability. The Highlander gas model will be available this month and the Highlander hybrid will make its way to customers in February 2020.
Just as the first RAV4 launched the compact crossover SUV segment 22 years ago, the original Highlander redefined the midsize family SUV when it arrived in 2001. At a time when most midsize SUVs were truck-based, the Highlander’s unibody structure with four-wheel independent suspension quickly became the template for a new segment of more comfortable and family-friendly SUVs. After adding the third row, the Highlander not only grew in size but is also now the best-selling retail model in the segment since 2016.
Now, the 2020 Highlander amplifies all qualities while taking on a dramatic new design direction that combines a powerful SUV presence with sophisticated detailing.
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